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Articles

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October 25, 2024

Fast Company

The Death of Traditional Sales: Why Adaptable Salespeople will rule the future

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October 21, 2024

Forbes

5 Steps For Architecting Sales Teams That Combine Sales And Service

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June 3, 2024

Fast Company

How AI Can Add Speed to Your Sales Outcomes

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May 23, 2024

Forbes

5 AI-Driven Strategies For Developing Sales Talent

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March 18, 2024

Forbes

Biz Dev Leaders Discuss 12 AI Wins And What Challenges To Consider

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September 22, 2023

Forbes

Step Up To The Plate: 6 Tips To Leverage AI For A Grand Slam In Sales

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September 11, 2023

Sports Business Journal

Full-court press: AI can be a slam-dunk sales strategy

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August 30, 2023

Fast Company

Don’t be Blockbuster: A lesson in AI for sales leaders

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August 8, 2023

Sports Business Journal

Set and achieve goals with a read-offense mindset

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April 17, 2023

Sports Business Journal

Think sales leadership is superior to sales management? Think again

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March 10, 2023

Fast Company

The Darwin Strategy: Level up your sales team with the power of adaptability

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February 1, 2023

Forbes

The Sales Game: 3 Strategies To Dominate The Field

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September 26, 2022

Fast Company

The Lilypad effect: How to develop deep roots to protect your sales team from any storm

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June 8, 2022

Sports Business Journal

The Quitter’s Market: Three Reasons Your Top Salespeople May Move On, And How To Prevent It

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May 16, 2022

Fast Company

Is it time for a sales renaissance? Why the sales industry needs to use a science-based approach to talent

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April 7, 2022

CIO Views

Crafting a Winning Legacy of Sales Leadership

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March 1, 2022

Forbes

The 7 Factors Of A Successful Sales Strategy—No Bull

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February 22, 2022

Forbes

Moneyball Sales Metrics: 3 Steps To A Successful Sales Outcome

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January 13, 2022

Fast Company

Have You Been Thinking About Sales Leadership All Wrong?

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January 1, 2022

Forbes

Here’s How To Handle Customer Objections In A Positive Way

Press Release

For the 3rd Year in a Row: Tyson Group Earns Spot on Inc. 5000

August 20, 2025

Inc. announced last week that Tyson Group ranks No. 2594 on the 2025 Inc. 5000 list of the fastest-growing private companies in America. This marks the third consecutive year Tyson Group has earned this prestigious honor, underscoring the company’s proven ability to help organizations drive predictable revenue growth by optimizing sales effectiveness.

Training Companies 2025

May 28, 2025

Tyson Group Named to Selling Power Magazine’s Top Sales Training Companies 2025 List Tyson Group is pleased to announce it has been included on Selling Power’s Top Sales Training Companies 2025

Globee Awards Gold Winner

April 21, 2025

Tyson Group has been named the Gold Globee® Winner at the 2025 Globee® Awards for Sales, Marketing, Service & Operations, earning top honors in the Sales Training and Development Program of the Year category for its proprietary Sales Team Science™ framework.

AP March 2025

March 20, 2025

Tyson Group Honored with 2025 Bronze Stevie® Award for Sales Training Practice of the Year.

AP Feb 2025

February 20, 2025

Tyson Group Named to 2025 Training Industry Watchlist for Sales Training & Enablement

AP Sep 2025

October 3, 2024

Dr. Adam Rapp joins as Vice President of Research Integration Tyson Group, a two-time Inc. 5000 recipient and award-winning leader in sales consulting and training, proudly announces that Dr. Adam Rapp, Vice President of Research Integration, has been recognized as a top Sales Scholar in the latest global rankings.

INC Group 2025

August 20, 2024

TYSON GROUP Makes the Inc. 5000 for the second year in a row Tyson Group ranks No. 2210 on the 2024 Inc. 5000, its annual list of the fastest-growing private companies in America.

June 12, 2024 – Tyson Group Shares Spotlight with Fortune 50 Firm for Prestigious Sales Training Award

June 12, 2024

Tyson Group has been named the Gold winner in the 11th Annual 2024 Globee Awards for Customer Excellence: Exceptional Sales Training.

May 24, 2024 – Selling Power Magazine’s Top Sales Training Companies 2024 List

May 24, 2024

Tyson Group, is pleased to announce it has been included on Selling Power’s Top Sales Training Companies 2024 list https://bit.ly/4bkhT4D.

May 15, 2024 – Tyson Group and Sageful AI Announce Groundbreaking Partnership to Revolutionize Sales Training with AI-Driven Coaching Tool

May 15, 2024

The partnership combines Tyson Group's expertise in sales performance enhancement with Sageful AI's revolutionary AI coach, Sagey, to create a dynamic and interactive learning environment.

May 1, 2024 – Tyson Group Clinches Prestigious 2024 Stevie Award for Sales Training Practice of the Year

May 1, 2024

Tyson Group, is thrilled to announce their latest achievement: winning the Bronze in the 2024 Stevie Awards for Sales Training Practice of the Year.

Feb 26, 2024- Tyson Group’s Sales Training Stands Out with Inclusion on Exclusive Watchlist by Training Industry

February 26, 2024

Tyson Group, the award-winning sales consulting, coaching, and training firm that serves some of the biggest names in sports, business, and entertainment just announced its inclusion in the 2024 Training Industry Top 20 Training Companies Watchlist: Sales Training & Enablement.

Feb 13, 2024 – Tyson Group Welcomes New Consulting Practice Leader, Price Johnson

February 13, 2024

Tyson Group Welcomes New Consulting Practice Leader, Price Johnson

Sept 5, 2023- Tyson Group and University of Wyoming’s College of Business Partner for Exclusive Sales Training Boot Camp

September 5, 2023

In an effort to bridge the gap between business acumen and market demand, Tyson Group is pleased to announce its collaboration with the University of Wyoming's College of Business and Center for Professional Selling for a two-day Selling Skills Boot Camp on September 19th and 20th, 2023.

Aug 14, 2023 – Tyson Group Achieves Prestigious Inc. 5000 Ranking as One of America’s Fastest-Growing Companies

August 14, 2023

Tyson Group Achieves Prestigious Inc. 5000 Ranking as One of America's Fastest-Growing Companies

June 8. 2023- Lance Tyson Joins BigSpeak’s Prestigious Speakers Bureau: A Revolution in Human-to-Human Leadership Coaching Begins

June 8, 2023

Tyson's acceptance into BigSpeak comes in the wake of the success of his latest book, The Human Sales Factor. The book has earned Tyson nationwide acclaim, becoming a #1 bestseller on both the Wall Street Journal and USA Today lists.

May 19, 2023- Tyson Group Announces Groundbreaking Collaboration to Revolutionize Sales Strategies

May 19, 2023

Tyson Group, announced a dynamic new collaboration with Randy Domain, an accomplished executive with over 18 years of leadership experience and a track record for increasing revenue across a broad range of sectors.

April 27, 2023 – Tyson Group Wins Top Spot in Globee® Awards, Named Sales Training and Coaching Company of the Year

April 27, 2023

Globee Awards 2023

April 18, 2023 – New Data-Driven Partnership to Have Dramatic Effect on Sports and Entertainment

April 18, 2023

Zoomph and Tyson Group have announced a strategic partnership aimed at enhancing sales tactics, strategies, and pipeline opportunities in the sports and entertainment industry.

October 25, 2022 – Tyson Group Brings Talent Assessment and Team Performance Strategies to ALSD

October 25, 2022

Two Major Players in the Sports Industry Team Up: Tyson Group Brings Talent Assessment and Team Performance Strategies to The Association of Luxury Suite Directors

June 1, 2022- Tyson Group Wins Globee® Gold in the 2022 American Best in Business Awards

June 1, 2022

Tyson Group Named Gold Medal Winner in the 7th Annual 2022 American Best in Business Awards

May 11 – 2022- Tyson Group Wins Gold Stevie® Award in 2022 Stevie Awards for Sales & Customer Service

May 11, 2022

Tyson Group was presented with a Gold Stevie® Award in the Sales Consulting Practice of the Year category in the 16th annual Stevie Awards for Sales & Customer Service.

April 4, 2022- Tyson Group Trounces the Competition with Recent Award Win

April 4, 2022

Tyson Group, the award-winning sales consulting, coaching, and training firm that serves some of the biggest names in sports, business, and entertainment recently snagged another award for its overflowing trophy case—the 2022 Bronze Award in the Company of the Year, Small Business category for the highly sought after 12th annual Best in Biz Awards.