
ARTICLES












March 1, 2023
FAST COMPANY
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The Darwin Strategy: Level Up Your Sales Team With The Power Of Adaptability
February 2, 2023
FORBES​
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The Sales Game: 3 Strategies To Dominate The Field
January 30, 2023
SPORTS BUSINESS JOURNAL​
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A Quitters Market: Three Reasons Your Top Salespeople May Move On, And How To Prevent It
October 2022
CIO VIEWS​
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Lance Tyson: Crafting A Winning Legacy Of Sales Leadership
September 28, 2022
FAST COMPANY
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The Lily Pad Effect: How To Develop Deep Roots To Protect Your Sales Team From Any Storm
September 26, 2022
FORBES​
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A Quitter's Market: 3 Reasons Your Sales Team May Be Vulnerable
August 8, 2022
SPORTS BUSINESS JOURNAL​
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Set And Achieve Goals With A Read Offense Mindset
June 16, 2022
FAST COMPANY
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Is It Time For A Sales Renaissance? Why The Sales Industry Needs To Use A Science-Based Approach To Talent
June 7, 2022
FORBES​
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Moneyball Sales Metrics: 3 Steps To A Successful Sales Outcome
April 7, 2022
FAST COMPANY
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Have You Been Thinking About Sales Leadership All Wrong?
April 1, 2022
FORBES​
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The 7 Factors Of A Successful Sales Strategy - No Bull
October 2021
SELLING POWER MAGAZINE​
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The Science Of Influence
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