EVALUATE: Our approach starts with a thorough evaluation of the client's current sales process and performance. We work with the client to gather data on their sales goals, sales team structure, sales process, and sales performance metrics. This evaluation allows us to identify areas where the client's sales process may be falling short and determine where improvements can be made
DIAGNOSE: After gathering and analyzing data, we move to the diagnosis phase. In this phase, we work closely with the client to identify the root causes of their sales challenges. This may involve conducting additional research, such as customer interviews or competitor analysis, to gain a deeper understanding of the client's sales environment. We also evaluate the client's existing sales training and coaching programs to determine their effectiveness
DESIGN: Once we have a clear understanding of the client's sales challenges and the underlying causes, we move to the design phase. In this phase, we work with the client to develop a customized sales training and coaching program that addresses their specific needs. This may involve creating new training materials or modifying existing ones, as well as developing a coaching program tailored to the client's sales team
DELIVER: The final phase of our approach is to deliver the customized training and coaching program to the client's sales team. We work with the client to schedule training sessions and coaching sessions, and we deliver the program using a variety of methods, including in-person training, webinars, and e-learning modules. Throughout this phase, we work closely with the client to ensure that the program is meeting their needs and that their sales team is making progress towards their sales goals
Our training and consulting approach is crafted to provide a customized solution for each client, using four key concepts: Evaluate, Diagnose, Design, and Deliver.