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Selling Power Magazine Recognizes Tyson Group as a Top 25 Sales Training Company (2021)

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Selling Power Magazine 2021

With a nation struggling to go back to "business as usual," sales training proves to be more important than ever.

Press Release: Tyson Group


Today, Tyson Group is pleased to announce it has been included on Selling Power's Top 25 Sales Training Companies 2021 list for the fourth consecutive year.


According to Selling Power publisher and founder Gerhard Gschwandtner, sales training is more important than ever as salespeople adjust to selling during the COVID-19 pandemic.


"Sales training has shifted drastically in the last 14 months," says Gschwandtner. "Each of the sales training companies included on this list was able to pivot quickly to deliver elite, engaging sales training virtually. Their efforts and expertise helped their clients to reach and exceed sales goals during a difficult economy."


Whether it is filling stadium seats, vacation resorts, or getting people back into luxury dining, Tyson Group, led by Founder Lance Tyson, is helping organizations determine how to sell their way out of a crisis that includes efficient people management, establishing compensation structures in a down economy, creating new product offerings, and attracting more clients and customers in a virtual environment.


“The world of sales and training has changed dramatically. CEOs have no choice but to rebuild their sales force in new ways. This award benchmarks against the best in class," says Tyson, President & CEO of Tyson Group.


Recently, Lance has been working directly with CEOs on diversity and inclusion efforts within sales organizations and how to manage outcomes in remote environments.


All companies to receive this distinction submitted a comprehensive application that included a detailed listing of their offerings for both training and retention, innovative solutions, their company's unique contributions to the sales training marketplace, and their response to the COVID-19 pandemic.


About Tyson Group 


Tyson Group's mission is to coach, train, and consult with sales leaders and their teams to compete in a complex world -- regardless of what the market looks like. Taking a diagnostic approach, Tyson Group strives to understand sales teams and addresses gaps through their Sales Team 6 Assessment. Using a six-part assessment targeting the 6 Drivers of High-Performance Sales Teams, Tyson Group is able to analyze any team's metrics to determine what tools are needed to excel in their roles and help drive revenue. Then, they design a tailored playbook that defines an action plan to further develop team members and equip them with the desired skills for each marketplace.


Tyson Group is available for commentary.


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